Miss North Carolina Work Weekend 2019
Creative Brief:
The Miss North Carolina Organization reached out with the need for a video that highlighted the purpose and impact of the organization’s annual Work Weekend Event.
Work Weekend is the first time in which all of the contestants meet together to begin the journey of preparing for the final competition hosted in June. The event is essential to becoming the next Miss North Carolina.
As the creative behind the video, I prepped interview questions that sought to capture the event's purpose, whether it be the first time or fourth time a contestant competed. Their answers crafted the narrative surrounding the event.
